PEOPLE
A Message From James Lawrence
SEMA Chairman of the Board
Welcome to the 2021 SEMA Show in Las Vegas—one of the most amazing automotive events in the world. The SEMA Show embodies the ultimate in automotive innovation and creativity—with thousands of modified cars and trucks displayed on the Las Vegas Convention Center campus. More than 1,300 exhibitors are introducing new products, technologies and innovative services to the automotive industry this week.
This year, the new West Hall will introduce fresh excitement to the SEMA Show you love. Providing an additional 600,000 sq. ft. of exhibition space, the West Hall also features an amazing digital screen in the lobby, and is a must-see for your trip to the SEMA Show.
I walked into my first SEMA Show when I was 18 years old and marveled at the world that I walked into. While SEMA produces some of the world’s best trade shows (including the PRI Trade Show in Indianapolis each December), the SEMA association also works tirelessly all year long to protect and preserve your rights to modify your vehicle. It is SEMA’s job to protect what you experience at the Show each year.
For those of us who love the automotive lifestyle, you should know our industry is at a crossroads as there are forces at work to take the steering wheel out of your hands. Between the EPA and misguided regulations, it is important that we all come together to support our rights. For example, despite the fact that the amount of emissions produced by racing is very small, the EPA claims that virtually all production-based race cars are illegal.
If you love the SEMA Show and want to preserve your right to drive and modify your vehicle, I’d like you to consider becoming an individual SEMA member. As a member of SEMA, you’ll lend support to our industry, receive the latest news, updates and information about the mission, and help preserve and protect your rights. You can get more information about SEMA membership, and sign up at www.sema.org/individualmember.
I hope you have a wonderful SEMA experience at the Show this year. It’s a great time to learn about the best of our industry, build new relationships and create business opportunities.
James Lawrence
James Lawrence
SEMA Chairman of the Board
